G-Star has been a denim pioneer for over twenty five years, known worldwide for its cutting edge style and innovations. G-Star began publishing scorecards with MADE-BY in 2012 with the aim of verifying and communicating its use of more sustainable materials and improving the social and environmental conditions in its factories.
These are the topics on which G-Star engage. Browse below:
Each cube is broken down into three levels:
Level 1: Set ambition and build foundation
Level 2: Make steady progress
Level 3: Adopt best practice
See below for details.
Previous scorecards: 2012 / 2013 / 2014
Creating more sustainable products, through using more sustainable materials and intermediate processing techniques.
G-Star has maintained its robust sustainable product strategy and has the goal of using 100% more sustainable fibres in 2020 resulting in a score of 100% at Level 1. This year, G-Star has increased its percentage of more sustainable materials, with 57.3% of its collection containing more sustainable materials. The brand also continues to provide training to relevant team members on more sustainable products leading to a level 2 score of 96%. G-Star continues to be a leading member of ZDHC and has integrated more sustainable intermediate processing techniques. There is an opportunity for the brand to further explore the raw material origin of its products, resulting in a level 3 score of 60%.
Managing and monitoring manufacturing impacts (chemicals, energy, water and waste).
G-Star has maintained a detailed strategy to improve the environmental impact of its suppliers, reflected in a level 1 score of 100%. G-Star has maintained its supplier onboarding and ranking system and conducts site audits leading to a level 2 score of 94%. The brand has policies in place, such as its Manufacturing Restricted Substance List (MRSL), which sets limits for potentially hazardous chemicals within production. There is still opportunity for G-Star to ensure it prioritises procurement from direct and indirect suppliers with the best environmental performance in a level 3 score of 73%.
Managing labour standards and human rights in the supply chain.
G-Star continues to maintain a system to monitor labour rights risks within its supply base, reflected in a level 1 score of 100%. G-Star has maintained a dedicated team responsible for standards within its supply chain and has continued to maintain purchasing practices and processes that effectively ensure that factories have adequate lead time and prices on orders, resulting in a level 2 score of 94%. The brand undertakes activities to calculate fair wages for workers and works towards delivering fair wages in its supply chain, resulting in a score of 64% at level 3.
Managing product-use impacts and extending product life.
G-Star has a clear strategy and has set targets to address the impacts of use and durability of its products, resulting in a score of 95% in level 1. The brand supports product development teams in creating more durable and reduced use-impact products. There is an opportunity for the brand to encourage customers to minimise the environmental impact of laundry during the use phase, leading to a level 2 score of 63%. G-Star shows best practice examples by adopting closed-loop principles while designing products. The brand could further encourage customers to extend the life span of their products, resulting in a level 3 score of 58%.
Managing post-consumer textile waste through reuse, recycling and improved design.
G-Star has a comprehensive strategy to reduce the environmental impact of its product waste. There is room for G-Star to quantitatively track all customer returns in all markets, leading to a level 1 score of 78%. G-Star has ambitious closed loop targets and has set timelines. There is an opportunity for the brand to further develop its post-consumer product collection programmes, resulting in a level 2 score of 70%. G-Star’s ‘Raw for the Planet’ is focused on closed-loop products. There is room for the brand to further engage with its customers on how to minimise product end-of-life impacts, resulting in a score of 75% at level 3.
Communicating social and environmental impacts and activities with clarity and completeness.
G-Star publicly acknowledges the social and environmental impacts of its supply chain and the impacts of its own operations and commits to reducing them. Through its ‘Manufacturing Map’, G-Star publicly discloses a list of its suppliers. The brand has set targets to continually manage human rights and labour standards in its supply chain and publicly discloses performance against these targets, leading to a score of 98% at level 1 and 70% at level 2. G-Star has started to communicate its ambitions to implement circular economy principles. There is an opportunity for the brand to disclose countries of origin for its highest impact raw materials, leading to a score of 55% at level 3.
Managing impacts from transporting and packaging products.
G-Star maintains its effort to reduce the environmental impacts of packaging and transport and, in 2018, updated its Packaging and Sustainable Operations strategy. These activities have resulted in a level 1 score of 89%. G-Star’s strategy includes clear targets for reducing impact from transport and monitors ongoing progress against these targets. There is an opportunity for the brand to quantify the overall use of sustainable transport and product packaging, resulting in a score of 59% at level 2. G-Star demonstrates some best practice by investigating innovative packaging options such as RePack and micropack stickers. There is an opportunity for the brand to encourage staff to achieve packaging and transport related targets. These activities have resulted in a level 3 score of 44%.
Managing impacts within brand owned, operated and/or controlled facilities (excluding any manufacturing facilities).
G-Star has a comprehensive strategy to reduce impacts created by its own operations. The brand has a team in place to drive and implement its strategy, resulting in a level 1 score of 91%. G-Star ensures that senior staff members are accountable for the implementation and sets targets for GHG emissions and waste. G-Star also ensures that its team has targets to support implementation of its own operations strategy. However, there remains an opportunity to further reduce GHG, water and waste impacts, particularly to define specific targets and reduction measures for water and waste. This results in a level 2 score of 59% and a level 3 score of 13%.