Managing impacts from transporting and packaging products.
G-Star maintains its effort to reduce the environmental impacts of packaging and transport and, in 2018, has updated its Packaging and Sustainable Operations strategy. The brand’s new sustainable packaging policy covers all packaging types. G-Star is committed to using preferred transport options such as trains instead of trucks for inland transportation. These foundational activities have resulted in a level 1 score of 89%.
G-Star’s Sustainable Operations strategy includes clear targets for reducing impact from transport and monitors ongoing progress against these targets. The brand has identified a range of potential areas for environmental reductions and has prioritised the highest impact feasible options for the transport of its products. There is an opportunity for the brand to quantify the overall use of sustainable transport and product packaging. This has resulted in a score of 59% at level 2.
G-Star demonstrates some best practice by further investigating into other innovative packaging options such as Micropack stickers. The brand maintains an RSL for Marketing products, which includes packaging materials, in line with established industry best practice. There is an opportunity for the brand to define targets for auxiliary packaging materials. Furthermore, G-Star could encourage staff to achieve packaging and transport related targets and set a remediation process for missed targets. These activities have resulted in a level 3 score of 44%.