Creating more sustainable products, through using more sustainable materials and intermediate processing techniques.
G-Star has maintained its robust sustainable product strategy and has the goal of using 100% more sustainable cotton and to replace 90% of all other fibres with sustainable materials by 2020. The brand maintains a sustainable materials policy and communicates its requirements to suppliers. These foundational activities have resulted in a score of 100% at Level 1.
This year, G-Star has increased its percentage of more sustainable materials, with 57.3% of its collection (by weight) containing more sustainable materials. The brand has identified wet-processing techniques for its major product types and has further developed its sustainable strategy this year to include trims. The brand also continues to provide training to relevant team members on more sustainable products. These activities have resulted in the level 2 score of 96%.
G-Star continues to be a leading member of ZDHC. G-Star has demonstrated that it has provided training to its suppliers on its sustainable product strategy and BCI. G-Star has integrated more sustainable intermediate processing techniques and has communicated environmental savings for some of its processes. There is an opportunity for the brand to further explore the raw material origin of its products, resulting in a level 3 score of 60%.