Managing impacts from transporting and packaging products.
G-Star has continued to implement its strategy related to the use of more sustainable packaging and transport and has specific policies related to both. The brand commits to use lower environmental impact transport modes and broadly assesses the impact of air freight. As part of its compliance with the Green Dot 2016, G-Star tracks its total packaging use and monitors the complete material composition of packaging. These foundational activities have resulted in a level 1 score of 86%.
G-Star has the target of reducing its GHG emissions of 20% by 2020 as part of its strategy and has assigned internal resources to meet this target. The brand has successfully reduced the use of air freight from 2015 to 2016. There is room for the brand to train its internal teams in reducing the environmental impacts of packaging and transport. There is also opportunity for the brand to quantify the overall use of sustainable packaging. This has resulted in a score of 43% at level 2.
G-Star demonstrates some best practice by investing in innovative packaging and continues to promote the use of polybags. The brand has a RSL for Marketing products with packaging in its scope and it provides regular due diligence checks and process to manage non-compliance. G-Star has started to communicate to its customers via its website around the environmental impact of packaging. There is opportunity for the brand to extend the use of more sustainable product packaging. These activities have resulted in level 3 score of 50%.