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In 2017, 57.3% of G-Star’s collection was produced using more sustainable materials. Of the 57.3% used in the collection, the percentage of sustainable materials used were:
G-Star is committed to using 100% sustainable cotton by 2020, and to ensure 90% of all materials sourced are sustainable by 2020.
G-Star reduces the use of harmful chemicals in the production process, in line with their Detox 2020 commitment.
G-Star visits its factories to verify that they meet environmental requirements as set out in the G-Star Environmental Guideline. If needed, the manufacturer and G-Star staff create a plan for improvement.
G-Star is a board member of the Zero Discharge of Hazardous Chemicals (ZDHC) Programme.
G-Star has been working with 50% of its suppliers for over 10 years and has an internal team to monitor that their social requirements are implemented in the factories.
G-Star has signed the Bangladesh Accord on Fire and Building Safety.
Through the GSRD Foundation G-Star positively impacts the people and communities of the countries where its products are manufactured.
G-Star uses Clevercare labels, which instruct customers on how to reduce the environmental impact of washing their clothes.
G-Star has established the RAW FOR THE PLANET platform, which focuses on reaching circularity in denim design. Each season new sustainable innovations are launched under the RFTP umbrella.
G-Star has developed its Most Sustainable Jeans Ever, made from 100% organic cotton, produced with the cleanest indigo dye and designed to be 98% recyclable. The fabric received a Cradle2Cradle certification at the gold level.
When you buy a product in G-Star's online store you can find out where it was made on G-Star's interactive Manufacturing Map.
On G-Star.com you can find information about G-Star’s sustainability activities and commitments.
G-Star shares its sustainable innovations, such as the EarthColors collection and its partnership with Plastic Soup Foundation to stop unwanted microfibre release.
G-Star is working on reducing its impacts on transportation and packaging. Examples include testing sustainable and reusable packaging and exploring logistic alternatives, such as increasing sea freight over airfreight.
G-Star has the target to reduce its carbon footprint by 20% by 2020.
G-Star has replaced all plastic shopping bags with paper bags to reduce plastic waste.
G-Star works on reducing greenhouse gas emissions and monitors the waste produced in their own stores, offices and warehouses.